Retail the serum we use in our own salons
Our Lash & Brow Serum and Skin Elixirs are used every day in our Beverly Hills and New York salons. Approved salons buy at 50% off retail, and your first order ships with a free serum display and elixir testers.
For licensed salons, spas, and lash and brow studios in the US.

What a first shelf can earn
Every product you sell doubles what you paid for it. Mix and match any products to reach your order minimum. Approved salons see exact prices when they log in.
Lash & Brow Serum
| You pay | 50% of retail |
| Your client pays | Full retail |
| Your profit | Half of every sale |
Each bottle is a 60-day supply, so serum clients come back to you about every two months.
Skin Elixirs
| You pay | 50% of retail |
| Your client pays | Full retail |
| Your profit | Half of every sale |
A natural add-on after any facial, lash or brow appointment.
Simple terms that grow with you
One wholesale price for every salon. Bigger orders earn free product.
| Order | Minimum | What you get |
|---|---|---|
| First order | $300 | 50% off retail, plus a free Lash & Brow Serum desktop display and one full-size tester of each of the six elixirs |
| Reorders | $150 | 50% off retail |
| Growth | $600+ | 50% off retail, 1 free unit for every 12 you order |
| Flagship | $1,200+ | 50% off retail, 2 free units for every 12 you order |
Free units are added to your box when we pack your order, matched to the products you ordered.
From application to first order
Apply
Share your business details and upload your resale certificate (seller’s permit). It takes about 3 minutes.
Get approved
We check your permit and business location, then email you within 1–2 business days.
Order online
Log in and your wholesale prices show automatically. Reorder whenever you need to.

Lash & Brow Serum: the one clients reorder
- Visibly longer, fuller-looking lashes and brows, with results in about 30 days and fullest at 60
- Nourishes and strengthens with 10 amino acids, Fo-Ti and Blue Lotus
- Prostaglandin-free, oil-free and extension-safe
- Vegan, cruelty-free and paraben-free
- Used on hundreds of salon clients with no reported reactions
Six easy add-ons for every appointment
Fragrance-free, salon-grade face serums, 30 ml each. Your first order includes a full-size tester of each, so clients can try a drop before they buy.

Vitamin C
Pure Glow
For skin that looks dull or uneven

Hyaluronic Acid
Hydra Glow
For skin that feels dry or tight

Niacinamide
Radiance Blend
For oily skin and visible pores

Retinol
Tone Perfect
For fine lines and rough texture

Collagen
Eterna Glow
For skin that has lost some bounce

24K Gold
Ultimate Lift
For an instant glow before a big day
Made by a salon, for salons
Proven in our own chairs
Every product is used daily in our Beverly Hills and New York salons before it reaches your shelf.
Your retail price is protected
Our minimum advertised price policy keeps anyone from undercutting you on Amazon or other marketplaces, so clients keep buying from you.
Easy to sell
The desktop display explains the serum for you, and the elixir testers let clients feel the difference on the spot.
Good to know
Who can apply?
Licensed salons, spas, lash and brow studios and estheticians in the US with a valid resale certificate or seller’s permit.
What is the wholesale price?
50% off our retail price on the Lash & Brow Serum and all six Skin Elixirs. Once you’re approved, prices show automatically when you log in.
What comes with my first order?
With a first order of $300 or more, we include a free Lash & Brow Serum desktop display and one full-size tester of each of the six elixirs, marked as salon testers.
Is there a lash serum tester?
No. Lash serum results build over 30 to 60 days of daily use, so a few applications wouldn’t show much. The desktop display does that job instead.
Are there pricing rules?
Yes. Products must be sold at or above our minimum advertised price, and they can’t be resold on Amazon, eBay or other online marketplaces. Selling online in any form needs our written approval.
Are the Elixir Duos included?
Not at this time. The Elixir Duos are an online exclusive for now.
How do I pay, and what about shipping?
You pay by card at checkout, like any online order. Shipping is free on all orders within the continental US.
How long does approval take?
We review every application by hand and reply within 1–2 business days.
Apply to the Salon Program
Have your business details and a copy of your resale certificate (seller’s permit) ready. It takes about 3 minutes.
Questions? Email shop@shigerubeauty.com
